Founder & Business Advisory

Choose the right move.Build what follows.

DIVINE helps founders and businesses clarify the opportunity, strengthen the commercial case and carry the direction into planning, communication and market execution.

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Direct advisory / RiseRabbit / SlideSetters New ventures / Existing businesses / International founders
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DIVINE 01 / Practice

One practice.Connected thinking.

Opportunity development, commercial planning, positioning and execution are kept connected so the business behind the idea remains coherent.

Advisory

Clarity before activity.Commercial logic before presentation.

We align the founder, opportunity, business model, market position and execution around one credible direction.

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Opportunity & Direction

Opportunity

Find what is worth pursuing.

We examine the founder, the market and the commercial reality to determine what should be built, changed or pursued.

  • Founder profiling
  • Opportunity discovery
  • Idea selection
  • Business modelling
  • Market direction
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Business Planning

Business Case

Turn possibility into a defensible business.

We develop the research, financial logic, operating model and evidence needed to turn an opportunity into a credible and defensible business.

  • Business planning
  • Market research
  • Financial modelling
  • Viability
  • Scalability
  • Implementation
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Positioning

Position

Give the market a clearer reason to respond.

We clarify the offer, perceived value and market position so the right customers, buyers or partners have a stronger reason to respond.

  • Business diagnosis
  • Offer development
  • Positioning
  • B2B direction
  • Identity
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Communication & Execution

Activation

Carry the direction into visible execution.

We translate the direction into the plans, presentations, digital presence and market-facing work required to move it forward.

  • Business plans
  • Presentations
  • Websites
  • Sales material
  • Campaigns
  • Launch execution

Experience behind the advisory

Experience that informsthe judgement.

A connected record across founder advisory, commercial strategy, market development and execution.

Founder advisory 50+ Founder endorsement cases

UK Innovator Founder business plans and endorsement cases supported.

Experience 20+ Years across business

Strategy, sales, market development and execution.

Breadth 60+ Advisory and execution engagements

Business planning, positioning, communication and market execution.

Reach 4 Key geographies

Pakistan, KSA, the UK and international markets.

Practice leadership

Directly led.Personally accountable.

DIVINE is led directly by Waseem Anwar, connecting founder advisory, commercial planning, positioning and execution through one accountable lead.

Business Advisor & Builder

Waseem Anwar

More than two decades across sales, strategy, business planning and market execution inform how each assignment is assessed and carried forward.

Waseem Anwar, Business Advisor and Builder
Waseem AnwarFounder and practice lead

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Different assignments.One standard of thinking.

Strategy, positioning, brand, digital and business communication shaped around the assignment.

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Dedicated execution wings

Focused execution.Specialist practices.

DIVINE retains strategic direction. RiseRabbit and SlideSetters take on defined creative and communication scopes when specialist execution is required.

International Founder Advisory

From founder fitto a credible case.

The route becomes stronger when founder capability, market opportunity and commercial logic are built in the right order.

Founder to case journey

Six stages to build the case.

Each stage adds the clarity required before pathway-specific preparation begins.

  1. 01
    Clarify the move

    Define the move.

    Clarify the destination, decision and business the founder is positioned to build or reposition.

    Necessary clarityObjective, destination and pathway context
  2. 02
    Founder foundation

    Establish the foundation.

    Map the experience, achievements, credibility and resources that can support the case.

    Necessary clarityCapability, credibility and evidence map
  3. 03
    Market gap

    Find the market gap.

    Identify a real need and destination market the founder can credibly serve.

    Necessary clarityMarket gap, demand rationale and entry context
  4. 04
    Strategic fit

    Test the strategic fit.

    Align founder capability with market need before planning begins.

    Necessary clarityFounder and market fit
  5. 05
    Commercial case

    Build the commercial case.

    Develop the proposition, business model, research, financial logic, operations and evidence.

    Necessary clarityBusiness model, plan, financials and evidence structure
  6. 06
    Pathway preparation

    Prepare for the pathway.

    Shape the same foundation around the requirements of the selected UK or US route.

    Necessary clarityPathway-specific narrative, plan, evidence and preparation

Three routes into the advisory

Choose the context that best reflects what you are trying to move forward.

Each route opens the same private enquiry with the relevant advisory context already selected.

Founder advisory video library

Practical guidance for international founders.

Short guidance on founder fit, market opportunity and the commercial case that should exist before route specific documentation.

Watch the thinking behind a credible case
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UK pathway continuation

Test the case.Strengthen the evidence.

InnovatorPlan turns DIVINE’s UK Innovator Founder experience into a structured platform for applicants who need practical tools, clearer criteria and specialist review.

  • Readiness assessment
  • Criteria and evidence guidance
  • Business plan toolkit
  • Expert review and advisory
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Start with clarity

An idea, a business or an important move.Give it clearer direction.

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Founder advisory. Business strategy. Clearer execution.